Best Beauty Influencers on Instagram in the United States (2025)

Published: March 19, 2025

Curated selection of leading beauty influencers on Instagram with a significant presence in the United States. These influencers showcase diverse beauty content, from makeup tips to lifestyle insights, appealing to a wide audience. To explore more influencers, visit our platform.

Try It Free

Nano(1K-10K)

Shares beauty, skincare, and hair tips with a focus on practical advice.
1
Profile avatar of "Itesha | Beauty Influencer" on "instagram"

@therealteshamarie

Itesha | Beauty Influencer

Content Focus

Beauty | Skincare | Hair

Beauty | Skincare | Hair 📍 Cincinnati, OH PR/Collabs: iteshamarie@gmail.com

3.8K
followers
596
posts
Fashion and lifestyle blogger offering creative insights for influencers and small businesses.
2
Profile avatar of "Kim Thomas | Memphis Creative" on "instagram"

@kpfusion

Kim Thomas | Memphis Creative

Content Focus

fashion | beauty | lifestyle

fashion | beauty | lifestyle blogger 📸 for influencers, creatives + small biz Sharing life through my lens 💌 kimberly@kpfusion.com 📍 #Memphisblogger

7.1K
followers
1.6K
posts
Promotes vegan beauty and LGBTQ+ representation with a dedicated niche following.
3
Profile avatar of "Eli Levi [Chazin] | NYC Beauty Influencer + Esthetician 🌈✨" on "instagram"

@elileviofficial

Eli Levi [Chazin] | NYC Beauty Influencer + Esthetician 🌈✨

Content Focus

Beauty | Vegan Lifestyle | LGBTQ+ Representation

🧑🏻‍🦰thee nonbinary ginger [under construction] 🐰“cruelty free or it’s not for me!” | 5 yr vegan 🎥 tiktok (38k+) 💋 💌 anya@blaynkunlimited.com

9.9K
followers
483
posts
Combines beauty expertise with lifestyle content as a certified makeup artist.
4
Profile avatar of "Kim Paige" on "instagram"

@kimpaigemua

Kim Paige

Content Focus

Beauty | Makeup Artistry | Lifestyle

Lifestyle and Beauty Editor/Lead MUA @perception_mag CERTIFIED MUA💄 Born and raised in LA🌴 ♎ kimpaigemua@gmail.com 💄▪︎kimpaigemusic@gmail.com 🎶

1.3K
followers
728
posts
Promotes clean beauty and low-tox living with a focus on wellness and sustainability.
5
Profile avatar of "Brianna - Clean Beauty | Low-Tox Living | Wellness" on "instagram"

@blessedholisticlife

Brianna - Clean Beauty | Low-Tox Living | Wellness

Content Focus

Clean Beauty | Wellness | Sustainable Fashion

Clean Beauty | Wellness | Sustainable Fashion 💁‍♀️My low-tox life but keeping it real ✝️ Sacramento, CA | Actress | UGC 💌Blessedbyholistics@gmail.com

7.9K
followers
957
posts
find influencers by just describing it in natural language
|
Try It Free
Dallas-based beauty influencer known for personal stories and professional makeup artistry.
6
Profile avatar of "Dallas Beauty Influencer" on "instagram"

@sweetkingjazzybaptiste

Dallas Beauty Influencer

Content Focus

Beauty | Makeup | Personal Stories

300K YouTube Views 🎥 Pro MUA Dallas📍 Proper Southern Girl 🤎 Story Teller 📖 Miss Congeniality 👑 🫶🏿 Shop @baptistebeauty 💄

5.1K
followers
1.3K
posts
Denver makeup artist and photographer capturing stunning visuals for brands and influencers.
7
Profile avatar of "Denver Makeup Artist & Photographer 💄📷" on "instagram"

@photosxlindsay

Denver Makeup Artist & Photographer 💄📷

Content Focus

Makeup Artist | Glam Specialist | Photography

Lindsay Ambrosio Makeup Artist | Glam Specialist | Photographer Capturing brands, influencers + bloggers 📷 #denverphotographer #denverMUA

6.8K
followers
8
posts

Inspired by these influencers? Use natural language to find the perfect match for your brand in real-time!

Try It Free

Micro(10K-100K)

Creates diverse content on beauty, food, and lifestyle, emphasizing pro-aging and authenticity.
1
Profile avatar of "Sophia Jeon | Beauty Food Lifestyle Influencer" on "instagram"

@mytopthingsss

Sophia Jeon | Beauty Food Lifestyle Influencer

Content Focus

Beauty | Food | Lifestyle

🇺🇸 LA 54 | Beauty Food Travel Lifestyle Content Creator since 2014 🎥 YouTuber (Total 75K) LA아줌마 👩🏼‍🦳 Pro Aging 📧 mytopthingsss@gmail.com

11.9K
followers
4.1K
posts
Renowned makeup artist sharing beauty tips and celebrity styling insights.
2
Profile avatar of "T. Cooper - Makeup Artist & Hairstylist" on "instagram"

@tcooperbeauty

T. Cooper - Makeup Artist & Hairstylist

Content Focus

Makeup artistry | Hairstyling | Beauty tips

Jamerican, Bronx girl! 🇯🇲🙅🏽‍♀️ Bicoastal NYC/LA ✈️ Commercial, beauty, & celebrity makeup artist / hairstylist / groomer. Represented by @crowdMGMT

11.8K
followers
2.6K
posts
Founder of a beauty brand, shares makeup and skincare insights.
3
Profile avatar of "Sheena Zadeh" on "instagram"

@sheena

Sheena Zadeh

Content Focus

Beauty | Makeup | Skincare

Founder @kosas

39.8K
followers
1.1K
posts
Beauty and style influencer inspiring self-care and personal growth.
4
Profile avatar of "Kimberly White" on "instagram"

@officiallykimwhite

Kimberly White

Content Focus

beauty | style | self care

ATL beauty | style | self care | inspiration ✨ 📨: talent+kimberly@a-listme.com Watch my latest VLOG ↓

20.8K
followers
580
posts
Beauty influencer dedicated to vegan and clean beauty collaborations.
5
Profile avatar of "Janet 📍NYC 💄 Influencer" on "instagram"

@jbeautifymakeup

Janet 📍NYC 💄 Influencer

Content Focus

Beauty tutorials | Product reviews | Vegan beauty

💋Beauty Influencer / MUA ⏰Monday Minute Tutorials/ Product Reviews 🌱Mission to Collab with Vegan/Clean Brands 📍Manhattan, NY 👋🏽 jbeautify@gmail.com

10.0K
followers
3.2K
posts
find influencers by just describing it in natural language
|
Try It Free
Combines beauty, fashion, and lifestyle content with a focus on Miami collaborations.
6
Profile avatar of "Emily Margaret Wilson" on "instagram"

@emw13

Emily Margaret Wilson

Content Focus

Beauty | Fashion | Lifestyle

💌 teamemw@emwpr.com 💖 #MIAMI

32.2K
followers
172
posts
Elevates beauty routines with engaging tutorials and product reviews for glowing skin.
7
Profile avatar of "Ahliyah Michelle • Bay Area Beauty Creator & Influencer" on "instagram"

@ahliyah.michelle

Ahliyah Michelle • Bay Area Beauty Creator & Influencer

Content Focus

Beauty tutorials | Product reviews | Skincare tips

Elevating your beauty routines w/ great products for skin that looks like a ✨Walking Filter✨ 📍San Francisco, Napa, Sonoma 💌contact@ahliyahmichelle.com

28.8K
followers
1.4K
posts
Miami makeup artist offering beauty, fashion, and lifestyle content with a vibrant community.
8
Profile avatar of "Shauna | Miami Makeup Artist | Influencer | Digital Creator" on "instagram"

@shaunathemua

Shauna | Miami Makeup Artist | Influencer | Digital Creator

Content Focus

Beauty | Makeup | Lifestyle

Mua|Beauty|Fashion|Lifestyle| 🇯🇲🇺🇸 🎨LHHM S4, VH1 📍Miami, FL Owner of @slrbeauty_ 💌 PR srussell326@gmail.com

13.4K
followers
759
posts
South Asian beauty blogger blending style and travel with a focus on cultural representation.
9
Profile avatar of "Southasian Beauty Blogger" on "instagram"

@browngirlstyles

Southasian Beauty Blogger

Content Focus

Beauty | Style | Travel

Beauty 🔳 Style 🔳 Travel ◽️CHICAGO ◽️MILWAUKEE #browngirlstyles Collabs: Browngirlstyles@yahoo.com

40.1K
followers
2.6K
posts
Experienced Minnesota makeup artist sharing beauty tips and showcasing client transformations.
10
Profile avatar of "Lizbeth - Beauty Influencer" on "instagram"

@glamstyln

Lizbeth - Beauty Influencer

Content Focus

Makeup Artistry | Beauty Tips | Client Work

📩 PR Glam.Styln_buss@yahoo.com 💄 Minnesota Makeup Artist 18 yrs experience 💋CLIENTS PICS: @unedited.artistry

62.5K
followers
1.7K
posts

Inspired by these influencers? Use natural language to find the perfect match for your brand in real-time!

Try It Free

Macro(100K-1M)

Shares beauty and lifestyle insights, focusing on personal experiences and product launches.
1
Profile avatar of "Toni Bravo" on "instagram"

@bonitravo

Toni Bravo

Content Focus

Beauty | Personal Lifestyle

LA ⋆☆⋆mia.kettler@thedigitalbrandarchitects.com

118.8K
followers
406
posts
Empowers women with beauty tips and personal growth, promoting confidence and balance.
2
Profile avatar of "Kellie Hall Sbrocchi" on "instagram"

@kellie.sbrocchi

Kellie Hall Sbrocchi

Content Focus

Beauty tips | Empowerment | Personal growth

Teaching balance & confidence to #DOBOTH ™✨ Fearlessly Feminine, fueled by espresso & bold lipstick Speaker | 5x Miss Congeniality | Not DOD Endorsed

159.2K
followers
895
posts
Explores trending beauty and food topics, engaging a broad audience with relatable content.
3
Profile avatar of "Rachel - Beauty & Food Creator" on "instagram"

@rachhloves

Rachel - Beauty & Food Creator

Content Focus

Beauty | Food

2 million on YouTube 💗 Tester of all things trending in beauty & food ⬇⬇⬇ Channel links & shop my faves

197.1K
followers
807
posts
Showcases beauty and lifestyle with a family focus, engaging audiences across platforms.
4
Profile avatar of "Vidya Gopalan" on "instagram"

@queencitytrends

Vidya Gopalan

Content Focus

Beauty | Lifestyle | Family

✨ happy you are here ✨ 🎥 3.7 Million TikTok 🖤 Management @therealdba Family - 🙎🏾‍♀️👨🏽‍⚖️👧🏽👦🏾🐕🇺🇸🇮🇳 💌 queencitytrends@gmail.com

402.6K
followers
1.8K
posts
Shares expert haircare and skincare tips with a dedicated audience.
5
Profile avatar of "Teaira Walker" on "instagram"

@teairawalker

Teaira Walker

Content Focus

Beauty | Haircare | Skincare

LA teaira@thelicinius.com

748.2K
followers
204
posts
find influencers by just describing it in natural language
|
Try It Free
Trend expert blending beauty and pop culture with high engagement.
6
Profile avatar of "Cat Quinn" on "instagram"

@catquinn

Cat Quinn

Content Focus

beauty | pop culture

the trend whisperer 🔮 beauty & pop culture expert 💋 head of social + trend @maccosmetics💄 red carpet host🎤 10 Fastest-Growing Beauty Influencers -WWD

121.7K
followers
3.8K
posts
Combines beauty expertise with entrepreneurial insights for a unique audience.
7
Profile avatar of "Acacia C. McBride" on "instagram"

@theacaciamcbride

Acacia C. McBride

Content Focus

Beauty | Makeup | Entrepreneurship

CEO @chauf.co Founded @micahswalkforautism Studied @cau1988

107.0K
followers
804
posts
Offers beauty and lifestyle tips with a focus on kindness and style.
8
Profile avatar of "Jessica Carrie Lee | LA Life Beauty & Style" on "instagram"

@jessicacarrielee

Jessica Carrie Lee | LA Life Beauty & Style

Content Focus

Beauty | Lifestyle | Fashion

@ucla ‘21 | LA & SF jessica@alumni.ucla.edu #dresswithjess #carriekindness

197.3K
followers
843
posts
Showcases makeup and skincare with a focus on new product launches.
9
Profile avatar of "TAO" on "instagram"

@taontm

TAO

Content Focus

beauty | makeup | skincare

nyc 💌 alicia@genflow.com

342.5K
followers
574
posts
Offers masterclasses in makeup artistry and beauty photography.
10
Profile avatar of "𝙹𝙾𝚁𝙳𝙰𝙽 𝙻𝙸𝙱𝙴𝚁𝚃𝚈" on "instagram"

@jordanliberty

𝙹𝙾𝚁𝙳𝙰𝙽 𝙻𝙸𝙱𝙴𝚁𝚃𝚈

Content Focus

Makeup artistry | Beauty photography | Masterclasses

🌴 𝙻𝙾𝚂 𝙰𝙽𝙶𝙴𝙻𝙴𝚂 📸 𝙼𝙰𝙺𝙴𝚄𝙿 + 𝙿𝙷𝙾𝚃𝙾𝙶𝚁𝙰𝙿𝙷𝚈 💎 𝙼𝙰𝚂𝚃𝙴𝚁𝙲𝙻𝙰𝚂𝚂𝙴𝚂 🇮🇹🇮🇸🇫🇷🇲🇽🇨🇱🇻🇪🇨🇴🇧🇷🇮🇳🇵🇪🇵🇦🇪🇨🇨🇦🇬🇧🇱🇹🇵🇱🇯🇵🇹🇭🇸🇬🇲🇾🇹🇼🇦🇺🇦🇪🇺🇸🇷🇴🇮🇩🇪🇸🇳🇱

306.1K
followers
314
posts

Inspired by these influencers? Use natural language to find the perfect match for your brand in real-time!

Try It Free

Mega(1M+)

Engages millions with beauty tutorials and personal stories, creating a vibrant community.
1
Profile avatar of "Rachel Levin" on "instagram"

@rclbeauty101

Rachel Levin

Content Focus

Beauty | Makeup Tutorials | Personal Experiences

14 million loves ❤️

4.5M
followers
1.4K
posts
Blends beauty, lifestyle, and cooking content, fostering a dynamic and interactive audience.
2
Profile avatar of "Remi Cruz" on "instagram"

@missremiashten

Remi Cruz

Content Focus

Beauty | Lifestyle | Cooking

remicruz@mattermediagroup.com @cookingwithremi 🥗🍔🍴 @prettybasicofficial 🎙 @basicallyunfiltered 🎙️

1.0M
followers
1.3K
posts
Combines beauty, lifestyle, and fashion, captivating a large audience with unique style.
3
Profile avatar of "DEVON CARLSON🎀🍀🧸💭" on "instagram"

@devonleecarlson

DEVON CARLSON🎀🍀🧸💭

Content Focus

Beauty | Lifestyle | Fashion

@wildflowercases

1.6M
followers
2.5K
posts
Captivates millions with vibrant beauty and lifestyle content, known for dynamic personal vlogs.
4
Profile avatar of "Bretman Rock" on "instagram"

@bretmanrock

Bretman Rock

Content Focus

Beauty | Lifestyle | Personal Vlogs

Da one and only ✨ 🏝️Host of @dabaddestradio🎙️ DabaddestTeam@unitedtalent.com

18.9M
followers
1.9K
posts
Influences with beauty and lifestyle branding, connecting deeply with a large, engaged audience.
5
Profile avatar of "Alix Earle" on "instagram"

@alix_earle

Alix Earle

Content Focus

Beauty | Lifestyle | Personal Branding

❣︎ host of @hotmess sippin’ @sipmargs alixearleteam@unitedtalent.com

4.1M
followers
595
posts
find influencers by just describing it in natural language
|
Try It Free
Engages over a million followers with vibrant beauty and fashion insights.
6
Profile avatar of "Stephanie Valentine" on "instagram"

@glamzilla

Stephanie Valentine

Content Focus

Beauty | Makeup | Fashion

I shop a lot, I talk a lot. glamzilla@glamzillapro.com

1.1M
followers
233
posts
Massive following for lifestyle and beauty content with a personal touch.
7
Profile avatar of "emma chamberlain" on "instagram"

@emmachamberlain

emma chamberlain

Content Focus

Beauty | Lifestyle | Fashion

@anythinggoes @chamberlaincoffee

14.9M
followers
714
posts
Olympic medalist blending sports with beauty and lifestyle content.
8
Profile avatar of "Ilona Maher" on "instagram"

@ilonamaher

Ilona Maher

Content Focus

Beauty | Lifestyle | Sports

OLYMPIC MEDALIST 💄 Probably wearing lipstick #beastbeautybrains Management: contactilonamaher@gmail.com

5.0M
followers
2.3K
posts
Popular beauty influencer known for skincare and makeup hacks.
9
Profile avatar of "Mar" on "instagram"

@mariale

Mar

Content Focus

Beauty | Skincare | Makeup

📍LA Tiktok: mar.hacks

6.0M
followers
6.2K
posts
Influences millions with beauty, lifestyle, and personal branding content.
10
Profile avatar of "JAYDA WAYDA" on "instagram"

@jaydacheaves

JAYDA WAYDA

Content Focus

Beauty | Lifestyle | Personal Branding

@waydaminbrand @jaydacheavesbeauty @fidelekids @theactnormalpod

8.9M
followers
556
posts

Want to discover influencers based on specific criteria?

Get a curated list by just describing your requirements in natural language

✓ Real-time search across platforms
✓ Natural language queries
✓ AI-powered recommendations
Try It Free