São Paulo's Fashion Innovators: A Closer Look

Published: April 22, 2025

In São Paulo, the fashion scene is a vibrant tapestry of creativity and innovation. These professionals are not just setting trends; they're redefining them. From artistic directors to fashion photographers, their work is deeply influenced by the city's dynamic culture and diverse influences. Discover how these talents are shaping the future of fashion in Brazil.

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Nano(1K-10K)

Showcases personal style and event fashion with a creative flair.
1
Profile avatar of "Joyce Lima" on "instagram"

@jooyalima

Joyce Lima

Content Focus

Fashion | Personal Style | Events

Moda 🎓 📍Gru/Sp

1.5K
followers
66
posts
Blends fashion and textiles expertise with unique personal style.
2
Profile avatar of "Amy" on "instagram"

@amandaluisamartins

Amy

Content Focus

fashion | textiles | personal style

lady stardust sang his songs of darkness and dismay têxtil e moda [ EACH - USP | ENSAIT - France ] @cranberry.crushes

2.6K
followers
80
posts
Empowers women through fashion and tech insights, with global influence.
3
Profile avatar of "Renate Fuchs" on "instagram"

@refuchs

Renate Fuchs

Content Focus

Fashion | Technology | Women's Empowerment

🌎 World traveler 🇧🇷🇩🇪 Brazilian-German Founder @industry4her Managing Director @accenturebrasil Vice President @vdibrasil

2.6K
followers
407
posts
Leads artistic direction in fashion, promoting cultural education.
4
Profile avatar of "André Hidalgo" on "instagram"

@andrehidalgo

André Hidalgo

Content Focus

Fashion industry | Artistic direction | Cultural education

Diretor artístico na @casadecriadores e Conselheiro no @institutocasadecriadores andrehidalgo@casadecriadores.com.br

6.9K
followers
86
posts
Shares travel and lifestyle experiences with a fashion-forward approach.
5
Profile avatar of "LORENA PALMIERI" on "instagram"

@lorenapalmieri_

LORENA PALMIERI

Content Focus

Fashion | Lifestyle | Travel

📍Bilac - SP Profissional: @fisio_lorenapalmieri

6.0K
followers
104
posts
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Models and lifestyle influencer with a focus on personal empowerment.
6
Profile avatar of "Alessandra Berriel" on "instagram"

@aleberriel

Alessandra Berriel

Content Focus

Fashion | Modeling | Lifestyle

Eu não ando só/ I’m not alone 🙌🏽🧿🏹🪬🔮💛 Modelo @megamodelbrasil 📍🇧🇷 @estmodels 🏴󠁧󠁢󠁥󠁮󠁧󠁿 @welovemodels._ 🇵🇪🇨🇱🇦🇷 Reikiana Doadora de órgãos

5.4K
followers
2.0K
posts
Creates editorial content and collaborates with fashion icons.
7
Profile avatar of "luxas assunção" on "instagram"

@luxas_____

luxas assunção

Content Focus

fashion | editorial content | influencer collaborations

fashion and content something • @voguebrasil

8.1K
followers
165
posts
Integrates family and lifestyle themes into fashion content.
8
Profile avatar of "Helena Cadorini 🇺🇸🇧🇷" on "instagram"

@helenacadorini

Helena Cadorini 🇺🇸🇧🇷

Content Focus

Fashion | Family | Lifestyle

@daviehelenaoficial adm pela mamãe @thayramachado ❤️ papai @hudsoncadorini 🎸 Se inscreva no meu canal do YouTube 👇😍

5.0K
followers
288
posts
Blends fashion styling with meditation insights, sharing vibrant lifestyle content.
9
Profile avatar of "Bia Jorge" on "instagram"

@biajorg

Bia Jorge

Content Focus

fashion | styling | personal lifestyle

estilista e stylist meditação é revolução 🐉 🔗 SP 🔗

2.4K
followers
235
posts
Showcases indigenous culture through fashion and modeling, engaging diverse audiences.
10
Profile avatar of "𝘈𝘯𝘯𝘢 𝘑á𝘴𝘭𝘺✧𓍼" on "instagram"

@anna__gomss

𝘈𝘯𝘯𝘢 𝘑á𝘴𝘭𝘺✧𓍼

Content Focus

Fashion | Modeling | Indigenous Culture

𝘔𝘪𝘴𝘴 𝘙𝘦𝘷𝘦𝘭𝘢çã𝘰 2024 👑 ꕤ | 𝑆𝑝,𝙶𝚁𝚄⚡️🥂 𝑰𝒏𝒅𝒊𝒈𝒆𝒏𝒂 𝒅𝒐 𝒑𝒐𝒗𝒐 𝑻𝒂𝒃𝒂𝒋𝒂𝒓𝒂🏹 𝑀𝑖𝑛𝑒 𝐸𝑠𝑐𝑟𝑖𝑡𝑜𝑟𝑎 📃ꮺ

3.2K
followers
53
posts

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Micro(10K-100K)

Combines fashion and music, engaging in global campaigns.
1
Profile avatar of "VIC" on "instagram"

@cherolainne

VIC

Content Focus

Fashion | Music | Events

uk/europe june - august são paulo br // bookings: @smartbizfordjs ceo: @nbombparty residente: @sangramuta

10.0K
followers
294
posts
Fashion model and editor with a strong presence in NYC and São Paulo.
2
Profile avatar of "Renata Sanches" on "instagram"

@resanchesx

Renata Sanches

Content Focus

Fashion | Lifestyle

Model @unitmodel @switch.mgmt Fashion Editor @lifestylebrazil Fashion & Lifestyle NYC - SP

96.4K
followers
281
posts
Captures fashion and beauty through inspiring photography with a focus on lifestyle.
3
Profile avatar of "Thayse Gomes Photography" on "instagram"

@thaysegomesphotography

Thayse Gomes Photography

Content Focus

Fashion Photography | Beauty | Lifestyle

ㅤㅤ ㅤㅤ j u s t i n s p i r e m e ❤️‍🔥 estúdio base joão pessoa, br anual são paulo, br contato@thaysegomes.com

10.7K
followers
152
posts
Blends fashion, lifestyle, and music, engaging audiences with diverse content.
4
Profile avatar of "Salmeron" on "instagram"

@talitasalmeron

Salmeron

Content Focus

Fashion | Personal Lifestyle | Music

🎙️🦠👷‍♀️🎹🎻

20.9K
followers
701
posts
Showcases fashion and lifestyle with a global perspective and vibrant style.
5
Profile avatar of "Marcia Danciguer" on "instagram"

@marcia.danciguer

Marcia Danciguer

Content Focus

Fashion | Lifestyle

📍São Paulo 🇧🇷🇺🇸🇧🇸🇨🇴🇦🇷🇵🇾🇵🇦🇲🇽🇨🇦 🇦🇪 🇨🇱🇬🇧🇵🇹🇫🇷🇨🇳🇭🇰 🇶🇦 🇹🇷🇮🇱🇯🇴 🇪🇬 🇩🇪🇨🇭🇮🇹? 🌎✈️

42.2K
followers
1.3K
posts
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Offers tailored fashion collections with a focus on high-quality craftsmanship.
6
Profile avatar of "N.DEZ" on "instagram"

@numerodez.numerodez

N.DEZ

Content Focus

Fashion | Tailoring | Clothing Collections

RJ: R. Lopes Quintas, 157 SP: R. Mateus Grou, 580

16.6K
followers
1.1K
posts
Integrates fashion, beauty, and travel, creating a dynamic lifestyle narrative.
7
Profile avatar of "VANESSA BARROS" on "instagram"

@vanessabarrosofficial

VANESSA BARROS

Content Focus

Fashion | Beauty | Lifestyle | Travel

Founder @vbarrosacessorios Moda | Beauty | Lifestyle | Travel | Family 💌 vbarrosacessorios@gmail.com 📍São Paulo - SP

32.9K
followers
789
posts
Expert in fashion consulting, styling, and personal branding with 24 years of experience.
8
Profile avatar of "Eliana García Domingues - Consultora de Moda" on "instagram"

@liliggarcia

Eliana García Domingues - Consultora de Moda

Content Focus

Fashion consulting | Styling | Personal branding

• Há 24 anos fazendo arte com os looks em televisão, empresas e na vida das pessoas •Arquétipo das Deusas @euliligarcia • Estilo sem firulas ⬇️

11.3K
followers
1.1K
posts
Shares fashion trends and personal styling tips with a vibrant 54K+ follower community.
9
Profile avatar of "PAOLA GIACOMELLI" on "instagram"

@paolagiacomelli.brand

PAOLA GIACOMELLI

Content Focus

Fashion trends | Personal styling | Fashion advice

Provérbios 16:3 • @paolagiacomelli use o cupom: bemvinda 10%off

54.1K
followers
983
posts

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Macro(100K-1M)

Delivers fashion and beauty content with a vibrant, authentic touch.
1
Profile avatar of "Mari Souza" on "instagram"

@marivsouzaa

Mari Souza

Content Focus

fashion | beauty | personal style

entrego moda, beleza e gosto de ser eu ;) paraibana e estudante de publicidade jobs: marisouza@agenciaduali.com.br 🤌🏼🌟💋🗣️⚡️💌🫶🏼🛍️🪩✨🌪️

309.0K
followers
277
posts
Combines humor with lifestyle content, reaching a vast audience across platforms.
2
Profile avatar of "Fabious" on "instagram"

@faabious

Fabious

Content Focus

Humor | Lifestyle | Fashion

💌 | faabious@agenciazoy.com • Humor & Lifestyle • TTK: @faabious (+985k) • YTB: @faabious (+450k) • São Paulo - Sorocaba

117.6K
followers
24
posts

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Mega(1M+)

Renowned for innovative haircare and beauty content with a massive following.
1
Profile avatar of "ROMEU FELIPE" on "instagram"

@romeufelipe

ROMEU FELIPE

Content Focus

Fashion | Beauty | Haircare

•Global ambassador @wellahair •Owner @rom.concept @rom.iguatemi •Embaixador @gamaprofessional_ • ROM CONCEPT•SÃO PAULO • AV: BRASIL 126

2.4M
followers
6.1K
posts

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