Best Instagram Makeup Influencers to Follow (2025)

Published: March 22, 2025

Curated selection of Instagram influencers specializing in makeup, showcasing diverse styles and expertise. These influencers offer tutorials, product reviews, and creative looks, appealing to beauty enthusiasts worldwide. To explore more influencers, visit our platform.

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Nano(1K-10K)

Global beauty education leader sharing expert makeup artistry insights with a niche audience.
1
Profile avatar of "Shawn Towne" on "instagram"

@theneckup

Shawn Towne

Content Focus

makeup artistry | beauty education

Global Director of Education & Artistry for jane iredale THE SKINCARE MAKEUP

3.7K
followers
600
posts
Empowers women through makeup artistry and beauty tutorials, with a focus on inclusivity.
2
Profile avatar of "Davey Cook- DMV’S Makeup Artist" on "instagram"

@daveylee_mua

Davey Cook- DMV’S Makeup Artist

Content Focus

Makeup artistry | Beauty tutorials | Empowering women

🏳️‍🌈CEO/ Makeup artist : @truecolorsbeautyco ✈️ DMV or anywhere you need me Ambassador: @eunamedicalaesthetics 💉

7.1K
followers
600
posts
Personal beauty content creator with a focus on makeup artistry and creative expression.
3
Profile avatar of "Genesis Villegas" on "instagram"

@cosmetic___chic

Genesis Villegas

Content Focus

Makeup artistry | Personal beauty content

💄Make up Chic ✴️ Artist Cosmetic 🦋without makeup I'm fantastic, with makeup I'm a work of art 🖌️ ✨Luces, maquillaje, cámara y... Acción📸

4.1K
followers
44
posts
Shares beauty, skincare, and hair tips with a personal touch from Cincinnati.
4
Profile avatar of "Itesha | Beauty Influencer" on "instagram"

@therealteshamarie

Itesha | Beauty Influencer

Content Focus

Beauty | Skincare | Hair

Beauty | Skincare | Hair 📍 Cincinnati, OH PR/Collabs: iteshamarie@gmail.com

3.8K
followers
596
posts
Professional makeup artist specializing in bridal and influencer collaborations.
5
Profile avatar of "Sabrina Deemer" on "instagram"

@sabrinadeemermakeup

Sabrina Deemer

Content Focus

Makeup artistry | Bridal makeup | Influencer collaborations

Pro Makeup Artist WAGs | Influencers | Brides | In-Studio FOR BOOKINGS: NO DMS Colorado, NYC & Beyond ✈︎

4.7K
followers
273
posts
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Renowned for natural, soft makeup looks and voted best MUA in Huntsville.
6
Profile avatar of "Olivia Sparks MUA" on "instagram"

@oliviasparksmua

Olivia Sparks MUA

Content Focus

Makeup artistry | Bridal makeup | Natural looks

💄Natural, elevated, soft makeup. 🏆 Voted Huntsville’s Best MUA 👇🏻Click the link below to book! (No DM inquiries)

5.7K
followers
418
posts
Offers makeup tutorials and beauty product reviews with a personal lifestyle twist.
7
Profile avatar of "Crystal|Influencer|Makeup" on "instagram"

@crysbbeauty

Crystal|Influencer|Makeup

Content Focus

Makeup tutorials | Beauty product reviews | Personal lifestyle

@thedailycrystalb | mom of {boys} 💄 mua 🛫 enthusiast ☕️ fanatic 🐥 dailycrystalb ⬇️ subscribe

8.8K
followers
550
posts
Emerging beauty influencer with a focus on makeup, fashion, and personal style.
8
Profile avatar of "𝐍𝐢𝐭𝐲𝐚 𝐫𝐚𝐦𝐝𝐞𝐯 𝐦𝐚𝐤𝐞𝐮𝐩 𝐚𝐫𝐭𝐢𝐬𝐭🧿🧿" on "instagram"

@nityasmakeover

𝐍𝐢𝐭𝐲𝐚 𝐫𝐚𝐦𝐝𝐞𝐯 𝐦𝐚𝐤𝐞𝐮𝐩 𝐚𝐫𝐭𝐢𝐬𝐭🧿🧿

Content Focus

Makeup | Beauty | Fashion

Beauty influencers/MUA/💄 DM for Collabration/ promotion🙌🥰 Fashion •beauty•💃♥️ Shopholic 💅👠👛👗💄 Music Lover 🔊  Wish me on 18 Oct 🎂🎂💥 Wife/mama of 1 boy.

7.2K
followers
226
posts
Specializes in bridal and commercial makeup artistry with a focus on editorial work.
9
Profile avatar of "Finn Mauritzen- Blush Away Makeup,LLC" on "instagram"

@blushawaymakeup

Finn Mauritzen- Blush Away Makeup,LLC

Content Focus

Makeup artistry | Bridal looks | Commercial work

From 🇮🇪, living in 🇺🇸 DC | VA | MD Commercial work | Headshots | Editorial work | weddings. 🎉 named top makeup artist by @washingtonianweddings

2.5K
followers
995
posts
Diverse content creator focusing on makeup tutorials and lifestyle for over 40.
10
Profile avatar of "LRHmakeup | makeup to fashion!" on "instagram"

@lrhmakeup

LRHmakeup | makeup to fashion!

Content Focus

Makeup tutorials | Beauty tips | Lifestyle

Makeup 🎨 Influencer, Lifestyle,Youtube, gardening🍅 YOUTUBE BEAUTY OVER40 TIKTOK @Lrhmakeup & _beautyover40 👁❤ @stokleyofficial

7.2K
followers
5.7K
posts

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Micro(10K-100K)

MUA providing empowering makeup tutorials and honest product reviews.
1
Profile avatar of "Paul Dao" on "instagram"

@pauldaobeauty

Paul Dao

Content Focus

Makeup tutorials | Product reviews | Beauty tips

📍Grand Rapids, MI 💄 MUA • remember you’re worth it. 👑 • https://znap.link/PAULDAO Business Inquiries: pauldaobeauty@gmail.com

14.6K
followers
1.3K
posts
ATX-based influencer offering beauty tips and product reviews with a Sephora Squad alumna flair.
2
Profile avatar of "Lala | ATX Beauty Influencer" on "instagram"

@lalabricheon

Lala | ATX Beauty Influencer

Content Focus

makeup | beauty tips | product reviews

Sephora Squad Alumna 🌟 @lalaluxellc 📧 lala@thedigitaldept.com

58.0K
followers
263
posts
Deaf beauty influencer offering makeup tutorials and product reviews with a unique perspective.
3
Profile avatar of "𝓜𝓲𝓶𝓲 𝓜𝓾𝓪 🍒" on "instagram"

@deafmuamimi

𝓜𝓲𝓶𝓲 𝓜𝓾𝓪 🍒

Content Focus

Makeup tutorials | Product reviews | Beauty tips

🎀 @slaayedbymimi Deaf Beauty Influencer | Sacramento Ca. 🌴 💌 Email me for business / PR Inquiries 🎥 Subscribe to my YouTube channel

17.1K
followers
400
posts
Blends beauty, lifestyle, and travel insights with a personal touch.
4
Profile avatar of "Krysta Gobin" on "instagram"

@krystag15

Krysta Gobin

Content Focus

Beauty | Lifestyle | Travel

Pro Makeup Artist/Influencer/Mom 🇹🇹 •Lifestyle⚖ •Beauty💄•Travel🌍 •Food🥘 Founder of @krystagcollection @ezzieandellieco krystaginfluencer@gmail.com

40.4K
followers
862
posts
Minimalist beauty advocate with a focus on lifestyle and candle brand founder.
5
Profile avatar of "Shelbey Wilson" on "instagram"

@shelbey_wilson

Shelbey Wilson

Content Focus

Makeup | Beauty | Lifestyle

Minimalist Beauty & lifestyle Founder @parlourcandle

42.3K
followers
2.7K
posts
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Clean beauty advocate offering fresh perspectives and simple beauty rituals.
6
Profile avatar of "Jenna Anton I Clean Beauty Makeup Artist" on "instagram"

@jennaantonmakeup

Jenna Anton I Clean Beauty Makeup Artist

Content Focus

Clean beauty | Makeup artistry | Skincare tips

A fresh perspective & simple rituals that cultivate your beauty ♡ Highlighting my fave clean products ♡ Consulting Agent: Lillie@thewallgroup.com

10.9K
followers
367
posts
Luxury bridal and beauty expert offering global services with extensive tutorial content.
7
Profile avatar of "Chandani Malik" on "instagram"

@makeupbychandanimalik

Chandani Malik

Content Focus

Makeup artistry | Bridal beauty | Luxury beauty

-Professional Makeup Artist | Luxury Beauty Influencer -Delhi• Available globally -For bookings WhatsApp on +91 98114 04075 or click on the link👇🏾

55.2K
followers
1.8K
posts
Celebrity makeup artist known for beauty tips and high-profile collaborations.
8
Profile avatar of "Sandhya Verma | CELEBRITY MAKEUP ARTIST" on "instagram"

@sandhyavermamakeovers

Sandhya Verma | CELEBRITY MAKEUP ARTIST

Content Focus

Makeup Artistry | Celebrity Collaborations | Beauty Tips

ARTIST I INFLUENCER I TRAVELLER Salon:- @svsalonandacademy 🌎Freelance Artist Worldwide 📞For Bookings : 9650360721 ,011-41455577 📩DM for Collabs

18.8K
followers
1.1K
posts
NYC-based influencer focusing on vegan beauty and quick, informative tutorials.
9
Profile avatar of "Janet 📍NYC 💄 Influencer" on "instagram"

@jbeautifymakeup

Janet 📍NYC 💄 Influencer

Content Focus

Makeup tutorials | Product reviews | Vegan beauty

💋Beauty Influencer / MUA ⏰Monday Minute Tutorials/ Product Reviews 🌱Mission to Collab with Vegan/Clean Brands 📍Manhattan, NY 👋🏽 jbeautify@gmail.com

10.0K
followers
3.2K
posts
Specializes in event makeup and beauty tutorials, inspiring followers with artistry.
10
Profile avatar of "Luis Alejandro Beauty" on "instagram"

@luisalejandrobeauty

Luis Alejandro Beauty

Content Focus

Makeup artistry | Beauty tutorials | Event makeup

Dream BIG🚀 Work HARD🏋Stay HUMBLE 🙏🏼 McAllen, TX / RGV 🌴 @labpromakeupacademy @labprobyluisalejandro

83.3K
followers
701
posts

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Macro(100K-1M)

Pioneering makeup transformations with a bold personal style and unique clothing brand.
1
Profile avatar of "Ethanisupreme" on "instagram"

@ethanisupreme

Ethanisupreme

Content Focus

makeup | personal style | transformations

I’m literally the BLUEPRINT for these bitches 🖤 Clothing brand out NOW @hellboymerch ✨💅🏻

375.0K
followers
823
posts
Cruelty-free beauty advocate sharing artistic makeup tutorials with a passionate audience.
2
Profile avatar of "june" on "instagram"

@visiblejune

june

Content Focus

makeup tutorials | cruelty-free beauty | artistic makeup

atx📍 biz💌: june@glistenmgmt.com 🐰cruelty-free mua & influencer antifascism • jared❣️

218.1K
followers
1.1K
posts
Top digital star blending beauty, fashion, and lifestyle with Forbes recognition.
3
Profile avatar of "Shreemayi Reddy💫" on "instagram"

@shreemayireddyy

Shreemayi Reddy💫

Content Focus

Beauty | Fashion | Lifestyle

Beauty • Fashion • Lifestyle #67 Forbes India Top 100 Digital Stars 2024🏆 CoFounder @glampinnvalley shreemayi.reddy@honeycombmedia.in

311.2K
followers
1.8K
posts
Beauty expert known for detailed tutorials and insightful product reviews.
4
Profile avatar of "UCHE NATORI" on "instagram"

@uchjn

UCHE NATORI

Content Focus

makeup tutorials | beauty tips | product reviews

uche noun /ˈooo-chay/ the base queen: beauty expert, content creator + speaker __ ✉️: info.uchjn@gmail.com | managed by: @ratedmuk

642.8K
followers
357
posts
Podcast co-host offering beauty and lifestyle insights with engaging content.
5
Profile avatar of "Charleen Murphy" on "instagram"

@charleenmurphy

Charleen Murphy

Content Focus

makeup | beauty | lifestyle

💌 info@charleenmurphy.com 🎙co-host of Hold My Drink Podcast 🍒 @iconmanagement.ie

309.7K
followers
1.3K
posts
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Trendsetter in makeup and beauty with extensive brand collaborations.
6
Profile avatar of "Cande Copello" on "instagram"

@cande.copello

Cande Copello

Content Focus

makeup trends | beauty tutorials | brand collaborations

cande.copello@f3mgmt.com 📩 TikTok 8.7M | YT 2M🇦🇷 Squad | @larocheposay @maybelline @lorealparis @neutrogena.ar 24 ♌️

927.0K
followers
2.1K
posts
Promotes minimalist beauty with practical skincare hacks and engaging makeup content.
7
Profile avatar of "Bambi Does Beauty" on "instagram"

@bambidoesbeauty

Bambi Does Beauty

Content Focus

makeup | skincare | beauty hacks

🦌🧚‍♀️ A less is more approach to beauty

738.7K
followers
1.5K
posts
Shares beauty wisdom and product reviews with a humorous, relatable approach for mature audiences.
8
Profile avatar of "Sarah James" on "instagram"

@whoorl

Sarah James

Content Focus

makeup tutorials | beauty tips | product reviews

50-year-old beauty product hoarder in the midst of a hot flash. Substack fashion/beauty bestseller.

145.1K
followers
4.6K
posts
Engages followers with vibrant makeup showcases and a positive, lifestyle-focused approach.
9
Profile avatar of "Cyrus / کوروش" on "instagram"

@cyrusveyssi

Cyrus / کوروش

Content Focus

makeup | beauty | lifestyle

*sea-roos* If you’re smiling, I’m smiling 💕 Hellocyrusveyssi@gmail.com

851.2K
followers
1.5K
posts
Engages 468K+ audience with makeup, fashion, and lifestyle content, inspired by pop culture.
10
Profile avatar of "Sophie" on "instagram"

@soph

Sophie

Content Focus

Makeup | Fashion | Lifestyle

UK 🇬🇧 Youtube & Tiktok 📷 sophdoeslife Makeup, fashion, lifestyle, travel ☀️ 📩soph@mcsaatchisocial.com

468.3K
followers
2.0K
posts

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Mega(1M+)

Fashion and lifestyle influencer with a focus on high-profile events and makeup.
1
Profile avatar of "KELLY PIQUET" on "instagram"

@kellypiquet

KELLY PIQUET

Content Focus

Makeup | Fashion | Lifestyle

Never underestimate the power of Love ❤️‍🔥 📧 kelly@kellypiquet.com

1.9M
followers
1.2K
posts
Actor and creator promoting self-expression through makeup and beauty content.
2
Profile avatar of "Ankush Bahuguna" on "instagram"

@ankushbahuguna

Ankush Bahuguna

Content Focus

Makeup | Beauty | Self-Expression

Its gonna feel like a toxic relationship 🐍 Creator | Actor Mumbai 📍 Makeup at @wingitwithankush

1.1M
followers
2.4K
posts
Renowned makeup artist showcasing personal projects and creative collaborations.
3
Profile avatar of "ＭＩＭＩ ＣＨＯＩ" on "instagram"

@mimles

ＭＩＭＩ ＣＨＯＩ

Content Focus

makeup artistry | personal projects | collaborations

徐 婕 🦋 💌mimichoimakeup@gmail.com

2.2M
followers
4.8K
posts
Elevates beauty and lifestyle with award-winning makeup insights and fashion co-founding expertise.
4
Profile avatar of "Yashi Tank" on "instagram"

@yashitank05

Yashi Tank

Content Focus

Makeup | Beauty | Lifestyle

Elevating beauty, fashion, and lifestyle🌟 Makeup/Beauty Influencer of the Year 🏆 @exhibitmagazine Biz @monkentertainment Co-Founder @suyash.fashion

1.4M
followers
913
posts
Blends vintage makeup artistry with engaging tutorials and product reviews for beauty enthusiasts.
5
Profile avatar of "Erin Parsons" on "instagram"

@erinparsonsmakeup

Erin Parsons

Content Focus

Makeup tutorials | Vintage makeup | Product reviews

Makeup Artist / Vintage Collector 💋

1.1M
followers
1.6K
posts
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Renowned makeup artist offering bridal expertise and educational content from her Gurgaon studio.
6
Profile avatar of "Parul Garg" on "instagram"

@parulgargmakeup

Parul Garg

Content Focus

Makeup artistry | Makeup education | Bridal makeup

▫️ Makeup Artist, Educator, Entrepreneur ▫️ Studio in Gurgaon (India) ▫️ Call / WhatsApp 9599588312 ▫️ Founder @parulgargbeauty ! Shop 👇

5.9M
followers
5.0K
posts
Dynamic beauty influencer sharing personal experiences and makeup insights with a vibrant community.
7
Profile avatar of "Stephanie Valentine" on "instagram"

@glamzilla

Stephanie Valentine

Content Focus

Makeup | Beauty | Personal Experiences

I shop a lot, I talk a lot. glamzilla@glamzillapro.com

1.1M
followers
235
posts
Licensed cosmetologist specializing in bridal beauty, offering organized chaos of makeup artistry.
8
Profile avatar of "ALLY NICOLE" on "instagram"

@heartandsoulbyallynicole

ALLY NICOLE

Content Focus

makeup | beauty | bridal

𝕝𝕚𝕗𝕖 𝕠𝕗 𝕒 𝕓𝕖𝕒𝕦𝕥𝕪 𝕖𝕟𝕥𝕣𝕖𝕡𝕣𝕖𝕟𝕖𝕦𝕣 welcome to ✨organized chaos✨ licensed cosmetologist Traveling Bridal Hair + Makeup Artist Links+Contact ↓

1.3M
followers
1.5K
posts
Vibrant lifestyle and beauty content creator with a massive following and engaging personality.
9
Profile avatar of "Bretman Rock" on "instagram"

@bretmanrock

Bretman Rock

Content Focus

makeup | beauty | lifestyle

Da one and only ✨ 🏝️Host of @dabaddestradio🎙️ DabaddestTeam@unitedtalent.com

18.9M
followers
1.9K
posts
Forbes-recognized influencer blending beauty, fashion, and lifestyle content.
10
Profile avatar of "Golloria" on "instagram"

@golloria

Golloria

Content Focus

beauty | fashion | lifestyle

beauty | fashion | lifestyle 🇸🇸 @forbesunder30 💌 | christina.jones@thedigitalbrandarchitects.com YOUTUBE + TIKTOK | @golloria

1.0M
followers
326
posts

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