Nigeria's Urban Culture Creators Shaping the Scene

Published: April 23, 2025

In Nigeria, urban culture is being redefined by a dynamic group of creators who blend traditional elements with modern influences. These influencers focus on storytelling, fashion, and lifestyle, often incorporating local dialects and cultural references. Their audiences are drawn to the authenticity and creativity they bring to the digital space. Check out additional voices on our platform.

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Nano(1K-10K)

Innovates in entrepreneurship and technology, spotlighting young leadership.
1
Profile avatar of "Aronu Ugochukwu" on "instagram"

@rony4d

Aronu Ugochukwu

Content Focus

Entrepreneurship | Technology | Innovation

All we do is #BUIDL

7.7K
followers
49
posts
Manages talent in the Afrobeat scene, offering insights into artist management.
2
Profile avatar of "K E M A" on "instagram"

@kemaoyih

K E M A

Content Focus

Talent Management | Music Industry | Afrobeat

Talent Manager | Entertainment Consultant | Artist Booking @madekuti ๐Ÿ“ง kemaoyih@gmail.com

3.5K
followers
139
posts
Explores Nigerian culture and heritage, engaging with language and history.
3
Profile avatar of "Nigerian Culture || History || Language" on "instagram"

@dexstorm_inc

Nigerian Culture || History || Language

Content Focus

Nigerian culture | Heritage | Language

Welcome to the all in one space that ignites your Passion for Naija Heritage! You will know more About Naija Culture,places, the people & language.

1.4K
followers
401
posts
Captures urban culture through photography and cultural observations.
4
Profile avatar of "alma.jiri" on "instagram"

@alma.jiri

alma.jiri

Content Focus

Urban culture | Photography | Cultural observations
6.2K
followers
240
posts
Focuses on social issues and political activism, promoting unity and leadership.
5
Profile avatar of "Nigerian Youth dev #endsars" on "instagram"

@nigerianyouthdev

Nigerian Youth dev #endsars

Content Focus

Social issues | Cultural commentary | Political activism

The unity of all black people around the world is the top of our agenda. We strive to create a strong black youth for political leadership worldwide.

5.8K
followers
2.3K
posts
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Shares cultural insights and personal development with a focus on community engagement.
6
Profile avatar of "Collins Omokaro" on "instagram"

@omokaroosagiecollins

Collins Omokaro

Content Focus

Cultural insights | Personal development | Community engagement

I have over 15years experience in private & public sectors, specializing in investment, trade, strategy, research, business dev., and communications.

1.3K
followers
351
posts
Combines music, photography, and personal branding to create engaging content.
7
Profile avatar of "Mannรฉ (as in Mannay)" on "instagram"

@thisismanne

Mannรฉ (as in Mannay)

Content Focus

Music | Photography | Personal Branding

Hi, my name is Mannรฉ and I make things happen for a living. Pharmacist, Music artist, Photographer @manneshotit

7.4K
followers
512
posts
Award-winning actor and singer showcasing urban culture through diverse talents.
8
Profile avatar of "Oscar Del Royale Chihurumnanya" on "instagram"

@OscarChihurumnanya

Oscar Del Royale Chihurumnanya

Content Focus

Acting | Singing | Urban Culture

AWARD WINNING Actor๐ŸŽฌ๐ŸŽญ Singer๐Ÿ”ฆ BGV ๐ŸŽค๐ŸŽ™๏ธ Casting Agent/ Director Makeup artist ๐Ÿ’„ Chef๐Ÿœ Model ๐Ÿคณ Follow @oscardelroyale

3.0K
followers
376
posts
Explores indigo textiles and natural dyeing, merging art with sustainable practices.
9
Profile avatar of "Rowland Ricketts" on "instagram"

@rickettsindigo

Rowland Ricketts

Content Focus

indigo textiles | natural dyeing | art

art :: indigo :: textiles

8.7K
followers
321
posts
Fashion and lifestyle creator sharing Christian content and daily inspiration with a growing community.
10
Profile avatar of "MIDE | CONTENT CREATOR" on "instagram"

@ayotomide.a

MIDE | CONTENT CREATOR

Content Focus

Fashion | Lifestyle | Christian content

Jesus โ€ข Fashion โ€ข Lifestyle Founder @bloomingrosesuk_ โœจ ๐Ÿ“๐Ÿ‡ฌ๐Ÿ‡ง ๐Ÿ“ง Collab: ayotomideadebayo1214@gmail.com

4.0K
followers
29
posts

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Micro(10K-100K)

Creates vibrant content around Nigerian events and urban culture.
1
Profile avatar of "Neypaul๐ŸคŽ" on "instagram"

@neypaul01

Neypaul๐ŸคŽ

Content Focus

Content creation | Nigerian events | Urban culture

Young Girl from CLOUDS DIGITAL , HUBA HURU, Content Creator XXL Proverb 16:3 โœจ Working with @/Phone Plant, @/caskindar

47.2K
followers
125
posts
Curates lifestyle and travel experiences, inspiring followers to live their dreams.
2
Profile avatar of "C. Onyeka | Ugonnaya" on "instagram"

@mazi_cj

C. Onyeka | Ugonnaya

Content Focus

Lifestyle | Travel | Urban Culture

๐Ÿ‡ณ๐Ÿ‡ฌ Nwafor Believer ๐Ÿ™๐Ÿฝ | UGC๐Ÿคณ๐Ÿฝ| Curator ๐Ÿ’ซ | Traveler โœˆ๏ธ Strive to live the life of your dreams.

11.7K
followers
114
posts
Model and software engineer sharing fashion and wellness insights with a vibrant audience.
3
Profile avatar of "Samuel Nwajagu" on "instagram"

@nems_samuel

Samuel Nwajagu

Content Focus

Modeling | Fashion | Wellness

๐Œ๐ข๐ฌ๐ญ๐ž๐ซ ๐ˆ๐ง๐ญ๐ž๐ซ๐ง๐š๐ญ๐ข๐จ๐ง๐š๐ฅ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ’ @officialmisterinternational Mr International Nigeria 2024 @_mistersofnigeria 6'3 Model / Host / Software Engineer ๐Ÿ“ž ๐Ÿ“ง โฌ‡๏ธ

41.9K
followers
262
posts
Mixologist crafting unique cocktails and promoting responsible drinking with engaging urban lifestyle content.
4
Profile avatar of "Adesope Adedoyin Ademola" on "instagram"

@oyinademii

Adesope Adedoyin Ademola

Content Focus

Cocktail creation | Responsible drinking advocacy | Urban lifestyle

Entrepreneur | Mixologist @OmutiExpress Diageo Bar Academy Alumnus (Merit) ๐Ÿน Creating memorable cocktail moments ๐Ÿ”ž Responsible drinking advocate

32.6K
followers
671
posts
Beauty and travel enthusiast offering lifestyle tips and entrepreneurial insights to a large following.
5
Profile avatar of "Thicky Loh ๐Ÿฆ„๐Ÿชโœจ" on "instagram"

@iam_eloho

Thicky Loh ๐Ÿฆ„๐Ÿชโœจ

Content Focus

Beauty | Travel | Lifestyle

Beauty + Travel + Entrepreneur Eloho.Business@gmail.com

87.0K
followers
988
posts
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Celebrating Nigerian urban culture through community events and nostalgic cultural experiences.
6
Profile avatar of "Meji Meji" on "instagram"

@mejimeji.co

Meji Meji

Content Focus

Nigerian urban culture | Community events | Cultural nostalgia

Rooted in Black Culture, stitched with nostalgiaโ€”bold forever โœจ

13.4K
followers
310
posts
Aspiring pilot sharing aviation adventures and Nigerian cultural experiences.
7
Profile avatar of "Ahmad Idris" on "instagram"

@captamoh

Ahmad Idris

Content Focus

Aviation | Personal experiences | Nigerian culture

My name is Ahmad idris ๐Ÿ˜Nigerian ๐Ÿ‡ณ๐Ÿ‡ฌ Aspiring airline pilot ๐Ÿ‘จ๐Ÿปโ€โœˆ๏ธโค๏ธโœˆ๏ธ . Tiktok: captamoh

12.8K
followers
662
posts
Offers travel tips and lifestyle insights, exploring new locations with followers.
8
Profile avatar of "Vee - Travel & Location Creator" on "instagram"

@yourlocationgirl

Vee - Travel & Location Creator

Content Focus

Travel | Lifestyle | Local Events

Your Travel - Location & Lifestyle Buddy โžฟSharing amazing locations + travels tips โœˆ๏ธLetโ€™s visit new places together๐Ÿฅ‚ ๐Ÿ“Owerri ๐Ÿ“ง: veeobi9@gmail.com

18.7K
followers
555
posts
Creates music and shares personal reflections, engaging with urban culture.
9
Profile avatar of "KENKร‰" on "instagram"

@the.kenke

KENKร‰

Content Focus

Music | Personal reflections | Urban culture

NEED YOU ๐Ÿ’ฟ out NOW

16.8K
followers
142
posts
Expresses cultural identity through dance and fashion, celebrating black joy.
10
Profile avatar of "Amby" on "instagram"

@ambrose_Tjark

Amby

Content Focus

dance | fashion | cultural expression
24.0K
followers
94
posts

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Macro(100K-1M)

Shares personal growth insights and cultural reflections with a motivational twist.
1
Profile avatar of "mrwoodbery" on "instagram"

@mrwoodbery

mrwoodbery

Content Focus

Personal growth | Motivation | Cultural reflections

Pray, Hope, & Don't worry. Do Ya Thing โ—๏ธ โ™Š๏ธ ๐ŸŒŠ

146.9K
followers
67
posts
Leads a global beauty brand, sharing lifestyle and personal branding stories.
2
Profile avatar of "Ifedayo Agoro" on "instagram"

@ifedayoagoro

Ifedayo Agoro

Content Focus

Lifestyle | Personal Branding | Storytelling

President of Global beauty brand, @danglifestyle_ Storyteller Founder: @diaryofanaijagirl Host: @dearifeseries ๐Ÿ“Dallas|Tx

154.4K
followers
93
posts
Blends beauty, fashion, and lifestyle content with a global perspective.
3
Profile avatar of "DIMMA UMEH" on "instagram"

@dimmaumeh

DIMMA UMEH

Content Focus

Beauty | Fashion | Lifestyle

Beauty | Fashion | Lifestyle dimmaumeh@bossmgmtgrp.com (Global) info@dimmaumeh.com (Nigeria)

233.4K
followers
1.0K
posts
Infuses humor into lifestyle content, engaging with urban culture.
4
Profile avatar of "GRACE AJILORE" on "instagram"

@grace_ajilore

GRACE AJILORE

Content Focus

Humor | Lifestyle | Urban Culture

Graceloremanagement@gmail.com Bookings & Enquiries

317.5K
followers
71
posts
Promotes vibrant family life and Nigerian culture with a focus on personal growth.
5
Profile avatar of "Anita Okoye" on "instagram"

@anita_okoye

Anita Okoye

Content Focus

Family Life | Nigerian Culture | Personal Growth

Celebrating a vibrant and elevated life.

660.2K
followers
667
posts
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Influences beauty and fashion trends with a strong presence on Instagram and TikTok.
6
Profile avatar of "nickie_dabarbie" on "instagram"

@nickie_dabarbie

nickie_dabarbie

Content Focus

Beauty | Fashion | Lifestyle

๐ŸŽ€Beauty๐ŸŽ€Fashion๐ŸŽ€Lifestyle๐ŸŽ€influencer๐ŸŽ€ โœจModelโœจContent creatorโœจTiktok 2.4Mโœจ Shop ๐Ÿ‘‰ @nickies_luxury_wears.backup ๐Ÿ‘ป:nickie_nelly Inquiries: DM @ayrubber

546.8K
followers
85
posts
Encourages personal style and self-expression through lifestyle, beauty, and fashion.
7
Profile avatar of "Toni Olaoye" on "instagram"

@toniolaoye1

Toni Olaoye

Content Focus

lifestyle | beauty | fashion

wear what you want lifestyle | beauty | fashion Toronto ๐Ÿ‡จ๐Ÿ‡ฆ ๐Ÿ‡ณ๐Ÿ‡ฌ @ariesangelsofficial @thedigitaldpt

217.9K
followers
135
posts
Reality TV star and fashion designer sharing lifestyle and fashion insights.
8
Profile avatar of "Olivia Chioma Okoro" on "instagram"

@officialoliviaa_

Olivia Chioma Okoro

Content Focus

Fashion | Lifestyle | Reality TV

Reality Tv Star Actress|Fashion Designer | Influencer Bookings.oliviachioma@gmail.com

303.6K
followers
98
posts
TV host blending Nigerian culture and comedy, recognized for impactful media presence.
9
Profile avatar of "Eman Kellam" on "instagram"

@emankellam

Eman Kellam

Content Focus

Nigerian culture | Comedy | TV hosting

southside ๐Ÿ‡ณ๐Ÿ‡ฌ /// tv host

125.6K
followers
58
posts
Engaging in cultural commentary and social issues with personal reflections to a vast audience.
10
Profile avatar of "Amala Ekpunobi" on "instagram"

@theamalaekpunobi

Amala Ekpunobi

Content Focus

Cultural commentary | Social issues | Personal reflections
490.2K
followers
544
posts

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Mega(1M+)

GenZ star blending beauty, fashion, and food with a strong advocacy for equality.
1
Profile avatar of "Adeoluwa Prince Enioluwa" on "instagram"

@enioluwaofficial

Adeoluwa Prince Enioluwa

Content Focus

Beauty | Fashion | Food

PhD Student. FilmMaker. An African GenZ Star. Beauty๐Ÿ“Fashion๐Ÿ“Food #EqualityMatters @enisbookclub @makeoverwitheni Animated: @lipglossboy

2.9M
followers
1.0K
posts
Influential filmmaker and fashion icon with a strong media presence.
2
Profile avatar of "Diane Russet" on "instagram"

@diane.russet

Diane Russet

Content Focus

Filmmaking | Fashion | Media Personality

โ€ขFounder @russet.tv @ricorditheseries @russetskitchen @drusset Co-Founder @kadunafoodbank โ€ขFilmmaker | Brand Influencer | Media personality | Fashion

1.8M
followers
255
posts
Versatile entertainer blending fashion and lifestyle with a massive following.
3
Profile avatar of "Roseline Afije" on "instagram"

@liquorose

Roseline Afije

Content Focus

Entertainment | Fashion | Lifestyle

Entertainer , Actor,A&R Author โœ๏ธ Bookings: helloliquorose@gmail.com Official FAN PAGE: @liquolions_ Mgt: @playmanagementafr

3.2M
followers
675
posts
Showcases Nigerian culinary arts and culture with a focus on food entrepreneurship.
4
Profile avatar of "Hilda Baci" on "instagram"

@hildabaci

Hilda Baci

Content Focus

Culinary arts | Nigerian culture | Food entrepreneurship

Chef @myfoodbyhilda Restauranteur @myfoodbyhilda_lag Mngt @eggcorndigital

3.1M
followers
459
posts
Blends acting, fitness, and fashion with a vibrant lifestyle focus.
5
Profile avatar of "OkuSaga Adeoluwa" on "instagram"

@sagadeolu

OkuSaga Adeoluwa

Content Focus

Acting | Fitness | Art | Fashion | Lifestyle

Acting | Fitness | Art | Fashion | Lifestyle | Engineering

1.1M
followers
586
posts
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Explores global travel with a focus on Nigerian culture and urban exploration.
6
Profile avatar of "Chris - Authentic Traveling" on "instagram"

@authentic_traveling

Chris - Authentic Traveling

Content Focus

Travel experiences | Nigerian culture | Urban exploration

๐ŸŒ 167/197 Countries ๐Ÿ“ธ Follow to learn about the world with me! ๐Ÿ“ง chrisauthentictraveling@gmail.com

1.2M
followers
1.7K
posts
Combines dance, food, and fitness to create dynamic and engaging content.
7
Profile avatar of "Clive Ibizugbe" on "instagram"

@biggroove

Clive Ibizugbe

Content Focus

dance | food | fitness

๐Ÿ‡ณ๐Ÿ‡ฌ๐Ÿ‡บ๐Ÿ‡ธ๐Ÿ•บ๐Ÿพ๐Ÿ˜‹๐Ÿ’ช๐Ÿพ Management @markleejr -dancer -foodie -fitness Booking@iambiggroove.com Booking@movewitgroove.com

1.5M
followers
1.2K
posts
Renowned for insightful cultural commentary and feminist literature.
8
Profile avatar of "Chimamanda Adichie" on "instagram"

@chimamanda_adichie

Chimamanda Adichie

Content Focus

Literature | Cultural Commentary | Feminism

Writer. Nwa James na Grace.

1.8M
followers
563
posts
Engages millions with acting prowess and brand influence in entertainment.
9
Profile avatar of "Bimbo Ademoye" on "instagram"

@bimboademoye

Bimbo Ademoye

Content Focus

Acting | Brand Influencer | Entertainment

Award winning actor, Brand influencer Model.

4.5M
followers
1.2K
posts
Media mogul blending lifestyle and beauty with entrepreneurial flair.
10
Profile avatar of "Toke Makinwa" on "instagram"

@tokemakinwa

Toke Makinwa

Content Focus

Media | Lifestyle | Beauty

BG4L ๐ŸŒŽ Media - Radio.TV. Youtube. Actor. Influencer. Entrepreneur - @tokemakinwaluxury @tokemakinwabeauty Bookings - Contact@thetokemakinwa.com

5.6M
followers
1.5K
posts

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